Proceedings of the 3rd Business & Management Conference, Lisbon

HUMAN, LEAN, GREEN CONCEPT AND INCREASING NUMBER OF CONSUMERS – WIND FARM EXAMPLE

NICOLETTA BASKIEWICZ, ANETA PACHURA

Abstract:

Modern enterprises constantly search for activities aimed at efficiency increase. Between centuries, new system solutions started to emerge, involving manufacturer's responsibility not only for the quality of processes and resulting products. The enterprises have been obliged to take responsibility for the product whole life cycle, for the environment and following rules of sustainable growth. This study aim is to present Human Lean, Green concepts, with their determining factors and presentation of this concept empiric implementation. Because of obvious limitations of this paper only Green concept example will be shown herein. Wind energy generation and use will be used, with its influence on enterprise competitiveness. This thesis will be then verified in terms of proving how renewable energy sources use in a jewellery shop influences growth of potential customers number and whether it is profitable in Polish conditions.

Keywords: Human Lean, Green concepts, sustainable growth, wind energy.

DOI: 10.20472/BMC.2016.003.005

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